As you may be aware, the new Protection of Personal Information Act (POPIA) comes into full effect from Thursday, 1 July 2021. Well, here is something you might not know…

I know we have briefly touched on this topic, but it really is such a HOT topic at the moment, we thought we would delve a little deeper and explain…

As you can tell by the name already, it explains a lot as soon as you read it - but if you're wondering how it actually works, and where it…

EXTRA EXTRA… Read All about It! Something completely bizarre is happening at the moment, in a turnabout of events “the little people” are taking a stand and sticking it to…

Typography is essential in advertising because it tells the consumer what they're reading and why it's important to them. Typography influences how readers process information and the most successful typography…

A digital marketing world in colour - colours are compelling. They can impact our feelings and even how we behave. One could say that their effect is universal.  However, to…

One of the changes that marketers have seen in recent years is the shift from PC users to mobile devices, and NOW with the new iOS 14 update, Marketing to…

LinkedIn Live, you could compare it to that of Facebook or Instagram Live.  This Livestreaming platform allows its users to broadcast a live video to their network and followers.  Your…

Working out your ROMI using the formula helps you to measure the return on your investments in marketing. This is quite an important part of any marketing strategy as you…

WOW, well this is a crazy time we are living in!!  Hopefully, your business has been able to adapt to the changes that have affected us all during this pandemic…