Spice up your Email Marketing with these trending tips
“Email marketing is dead” said so many unknowingly, but here at cannect we love a good horror story so we are about to share with you the importance of having an email marketing strategy in place, and how to Frankenstein your email pipeline. There is a common misconception that email marketing is dead, or that […]
Easy steps to combat Cyber Crime
The digital age has revolutionised the way we live, almost everything that we engage in, is in some way digitally connected. But the rise in digital innovations has also brought about a hidden threat, cyber crime. As it stands, South Africa is ranked 8th in the most targeted countries for ransomware. More than half of […]
Threads – Industry insights into the Twiitter-Killer
The internet has been raging over the new social platform that is Threads, with many industry experts claiming that Threads could be the new replacement for Twitter. Let’s take a deep dive into the viral platform that seems to have taken the digital world by storms. So what is Threads? It is a new app […]
Is DALL-E the new Design King?
DALL-E is another of OpenAi’s trail blazing innovations and it definitely has caught the digital world by storm. So who is DALL-E, and NO it definitely is not the robot that saved the world! Dall-E is a generative AI technology that enables users to create new images with text to graphics prompts. Functionally, Dall-E is […]
Lights, Camera, Conversion: Video the new virtual currency
You ever wondered how it is that infamous brands almost always manage to increase engagement with their consumers over the years? The secret to success has been before our eyes, in the palm of our hands and in front of our couches the entire time! Video provides a unique opportunity for marketers to tell the […]
Elon Musk’s Twitter Blue, let’s play devil’s advocate!
Whether you’re totally new to the concept of Twitter marketing or you’ve been there, done that, one thing we know for sure is that the twittering of twitter is making its way to your radar and everyone else’s, and it is probably because of Elon Musk and his recent Twitter update called Twitter Blue. Twitter […]
Boost your sales, what are the must-have review platforms?
So, you’re a savvy business owner! (Go YOU!). Are you ready to give your sales a major boost? Crazy question, of course, you are! Let’s dish the dirt on the must-have review platforms that’ll skyrocket your sales in no time. Google Business Profile: The King of Local Search If you’re not already on GBP, you’re […]
B2B or B2C, nope, it’s P2P ladies and gents!
Are you looking for a game-changing tactic to spice up your marketing action plan? Well, let us introduce you to the fabulous world of peer-to-peer (P2P) marketing. Grab a cup of coffee, and let’s chat about why this incredible strategy should be a non-negotiable in your marketing action plan. Word-of-Mouth: The Ultimate Trust Builder Let’s […]
Consistency keeps customers coming back
In the crazy-beautiful and competitive world of business and products and services and unique offerings, attracting new customers is important of course, BUT the kicker is retaining these existing customers, which is equally essential. Customer loyalty is vital to the long-term success of any business, and if you weren’t aware – consistency in your marketing […]
Like a thief in the night is cybercrime. How to cover your ass(ets)!
As the world becomes more and more digital, cybercrime is becoming an increasingly serious threat. With the rise of online shopping, social media, and other online activities, there is more personal and financial information online than ever before, making it easier for these nifty cybercriminals to target businesses. What is cybercrime? Cybercrime is any criminal […]