SEO means Search Engine Optimisation! To keep it short and sweet, if your website is optimised well, this in turn optimises your visibility online. You will rank higher on search engine results pages (aka Google), which means that more people will see your website, and...
Also called pay-per-click fraud, this fraud is done to increase an ad hosting website’s revenue or exhaust an advertiser’s ad budget! These sneaky cybercriminals use click fraud to boost malicious websites higher in search rankings in order to make them look legitimate! According to Imperva’s 2022...
All of us at the cannect digital headquarters love WHATSAPP FOR BUSINESS! It has revolutionised the way businesses interact with their customers! It has successfully secured itself a predominant position in the digital landscape when it comes to communicating effortlessly, effectively and efficiently with your customers! If...
BE RELEVANT with content marketing by cannect digital! We use Content marketing to attract and develop a specific target audience for you with the ultimate goal of creating customer engagement. By using content marketing, you are striving to enhance your customer's behaviour toward your company in a positive...
Let us explain - what digital marketing does is it allows brands to do so much more with their resources and gives the customer the power to do business with that brand on their terms. Digital marketing is a nifty little way to build authority and...
Here at cannect digital, we call it “Our Success Road Map '' and we believe every business should have one, no excuses, and no exceptions. Getting results doesn’t just happen by chance. Creating a marketing strategy ensures that you're targeting the right audience, with relevant content that appeals...
METAVERSE - There is huge advertising space here if you aren’t using it, are you even real? AI and the Metaverse The Metaverse presents an entirely new space for advertisers and marketers to be able to reach their audience. Businesses need to begin considering how the Metaverse...
Algorithms are everything - Everything is algorithm-driven! We can see them at work all over the globe. We know that they’re shaping outcomes all around us. The thing is though, most of us have no idea what they are — or even, how we’re being influenced...
What are Instagram Reels? A fun, innovative, creative way to create and discover short, entertaining videos on Instagram, Reels invites you to create videos (called reels) to share with your network and followers, or anyone in fact, that is on Instagram. Record and edit 15 or...
As you may be aware, the new Protection of Personal Information Act (POPIA) comes into full effect from Thursday, 1 July 2021. Well, here is something you might not know - South Africa’s POPIA rules have been updated ahead of the July deadline and have now...
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