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How to leverage your Google Business Profile to improve your marketing

How to leverage your Google Business Profile to improve your marketing

It is no secret that a number of businesses are embracing the digital age, and why wouldn’t they? The potential that Google Business Profile (or GBP) offers to businesses is

Brighten your marketing with these expert tips

Brighten your marketing with these expert tips

Have you ever stared out in the deep blue sky and felt an ethereal sense of calm and peace, or looked at a big black SUV and imagined yourself driving

Spice up your Email Marketing with these trending tips

Spice up your Email Marketing with these trending tips

“Email marketing is dead” said so many unknowingly, but here at cannect we love a good horror story so we are about to share with you the importance of having

Easy steps to combat Cyber Crime

Easy steps to combat Cyber Crime

The digital age has revolutionised the way we live, almost everything that we engage in, is in some way digitally connected. But the rise in digital innovations has also brought

Threads – Industry insights into the Twiitter-Killer 

Threads – Industry insights into the Twiitter-Killer 

The internet has been raging over the new social platform that is Threads, with many industry experts claiming that Threads could be the new replacement for Twitter. Let’s take a

Is DALL-E the new Design King?

Is DALL-E the new Design King?

DALL-E is another of OpenAi’s trail blazing innovations and it definitely has caught the digital world by storm. So who is DALL-E, and NO it definitely is not the robot

Lights, Camera, Conversion: Video the new virtual currency

Lights, Camera, Conversion: Video the new virtual currency

You ever wondered how it is that infamous brands almost always manage to increase engagement with their consumers over the years? The secret to success has been before our eyes,

Elon Musk’s Twitter Blue, let’s play devil’s advocate!

Elon Musk’s Twitter Blue, let’s play devil’s advocate!

Whether you’re totally new to the concept of Twitter marketing or you’ve been there, done that, one thing we know for sure is that the twittering of twitter is making

Boost your sales, what are the must-have review platforms?

Boost your sales, what are the must-have review platforms?

So, you’re a savvy business owner! (Go YOU!). Are you ready to give your sales a major boost? Crazy question, of course, you are! Let’s dish the dirt on the

B2B or B2C, nope, it’s P2P ladies and gents!

B2B or B2C, nope, it’s P2P ladies and gents!

Are you looking for a game-changing tactic to spice up your marketing action plan? Well, let us introduce you to the fabulous world of peer-to-peer (P2P) marketing. Grab a cup

Consistency keeps customers coming back

Consistency keeps customers coming back

In the crazy-beautiful and competitive world of business and products and services and unique offerings, attracting new customers is important of course, BUT the kicker is retaining these existing customers,

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Like a thief in the night is cybercrime. How to cover your ass(ets)!

As the world becomes more and more digital, cybercrime is becoming an increasingly serious threat. With the rise of online shopping, social media, and other online activities, there is more

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No ravings fans? You’re a raving fool!

Attracting a loyal fan base is essential for any business looking to grow… THRIVE! Without a dedicated fan base, your business is missing out on loyal customers, and positive interaction

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RESPOND dammit, oh no, you’ve lost a sale!

Let’s face it, customers (including ourselves) expect quick and efficient responses! RESPONSIVENESS is KEY! We are living in a time, where everything is immediate and fast-paced and customers expect instant

Your customer is speaking, are you listening?

Your customer is speaking, are you listening?

As a business owner, you likely understand the importance of engaging with your customers and understanding their needs and wants. But are you truly listening to what they have to

I didn’t say thank you, what a fail

I didn’t say thank you, what a fail

In the fast-paced world of business, it’s incredibly easy to get caught up in the everyday hustle and bustle and forget the small things that often make a huge impact

It’s Trending – Check It Out!

It’s Trending – Check It Out!

We have briefly touched on the importance of creating and maintaining your Google Business Profile listing, but now is where we take an in-depth look into the good, the bad

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We live and die by our reputation – in business and in life.

What is a reputation? It’s the opinion of others about your characteristics and the way in which you conduct yourself, it’s what people say about you when you’re not in

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5 Digital Marketing trends for 2023 

What are the most important digital marketing trends we’ll likely see in 2023? Let’s take a look at 5 trends to look out for in 2023. This article will help

What is SEO and why is it so vital?

What is SEO and why is it so vital?

SEO means Search Engine Optimisation! To keep it short and sweet, if your website is optimised well, this in turn optimises your visibility online. You will rank higher on search

CLICK FRAUD – What The “CLICK” Is It!?

CLICK FRAUD – What The “CLICK” Is It!?

Also called pay-per-click fraud, this fraud is done to increase an ad hosting website’s revenue or exhaust an advertiser’s ad budget! These sneaky cybercriminals use click fraud to boost malicious

Streamline your communication with WhatsApp for your Business

Streamline your communication with WhatsApp for your Business

All of us at the cannect digital headquarters love WHATSAPP FOR BUSINESS! It has revolutionised the way businesses interact with their customers! It has successfully secured itself a predominant position in

CONTENT MARKETING IS KING

CONTENT MARKETING IS KING

BE RELEVANT with content marketing by cannect digital! We use Content marketing to attract and develop a specific target audience for you with the ultimate goal of creating customer engagement. By using

Do you want to know why digital marketing is so vital for small businesses?

Do you want to know why digital marketing is so vital for small businesses?

Let us explain – what digital marketing does is it allows brands to do so much more with their resources and gives the customer the power to do business with

3 Reasons Why You Need Our Tailor-Made Marketing Action Plan To Accelerate Your Growth

3 Reasons Why You Need Our Tailor-Made Marketing Action Plan To Accelerate Your Growth

Here at cannect digital, we call it “Our Success Road Map ” and we believe every business should have one, no excuses, and no exceptions.  Getting results doesn’t just happen by

METAVERSE – There Is Huge Advertising Space Here If You Aren’t Using It, Are You Even Real?

METAVERSE – There Is Huge Advertising Space Here If You Aren’t Using It, Are You Even Real?

METAVERSE – There is huge advertising space here if you aren’t using it, are you even real?   AI and the Metaverse The Metaverse presents an entirely new space for

Algorithms Are Everything – Everything Is Algorithm Driven

Algorithms Are Everything – Everything Is Algorithm Driven

Algorithms are everything – Everything is algorithm-driven! We can see them at work all over the globe. We know that they’re shaping outcomes all around us. The thing is though,

How to Improve Omnichannel Customer Experience

How to Improve Omnichannel Customer Experience

If you are interested in improving your customer experience and journey, look no further.With the resurgent wave after wave after wave of Covid19, it looks like the boost in online

Benefits of working with a Google Partner Agency

Benefits of working with a Google Partner Agency

It Benefits you by working with a Google Partner Agency In order to get the most out of your Google Ad strategy, it is in your best interest to work

This Reely Is The Way To Go On Instagram

This Reely Is The Way To Go On Instagram

What are Instagram Reels? A fun, innovative, creative way to create and discover short, entertaining videos on Instagram, Reels invites you to create videos (called reels) to share with your

POPIA Compliance

POPIA Compliance

As you may be aware, the new Protection of Personal Information Act (POPIA) comes into full effect from Thursday, 1 July 2021. Well, here is something you might not know

What you can NO LONGER DO in Facebook Ads Manager

What you can NO LONGER DO in Facebook Ads Manager

I know we have briefly touched on this topic, but it really is such a HOT topic at the moment, we thought we would delve a little deeper and explain

Conversational Marketing

Conversational Marketing

As you can tell by the name already, it explains a lot as soon as you read it – but if you’re wondering how it actually works, and where it

A FAIL FOR MAN U… BUT NOT FOR U!

A FAIL FOR MAN U… BUT NOT FOR U!

EXTRA EXTRA… Read All about It! Something completely bizarre is happening at the moment, in a turnabout of events “the little people” are taking a stand and sticking it to

The Importance of typography in Marketing

The Importance of typography in Marketing

Typography is essential in advertising because it tells the consumer what they’re reading and why it’s important to them. Typography influences how readers process information and the most successful typography

The Importance of colour in marketing

The Importance of colour in marketing

A digital marketing world in colour – colours are compelling. They can impact our feelings and even how we behave. One could say that their effect is universal.  However, to

Video Marketing

Video Marketing

One of the changes that marketers have seen in recent years is the shift from PC users to mobile devices, and NOW with the new iOS 14 update, Marketing to

Linkedin Live and It’s benefits

Linkedin Live and It’s benefits

LinkedIn Live, you could compare it to that of Facebook or Instagram Live.  This Livestreaming platform allows its users to broadcast a live video to their network and followers.  Your

RETURN ON MARKETING INVESTMENT (ROMI)

RETURN ON MARKETING INVESTMENT (ROMI)

Working out your ROMI using the formula helps you to measure the return on your investments in marketing. This is quite an important part of any marketing strategy as you

Cannect’s steps to shape your marketing strategy

Cannect’s steps to shape your marketing strategy

WOW, well this is a crazy time we are living in!!  Hopefully, your business has been able to adapt to the changes that have affected us all during this pandemic